Creative
Design Studio

Creative
Design Studio

Silk Route

Experiential travel outfitter

Silk Route Escapes, an experiential travel outfitter based in New York and India, specializes in luxury, offbeat, and custom-curated expeditions across India. Led by founder Maneesha Panicker—an avid traveler with extensive experience across India and a former New Yorker—the brand required a refined identity that reflects its global outlook, curated approach, and passion for unique travel experiences.

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Crafting a Curated World of Exploration

We developed a sophisticated brand identity that captures the spirit of bespoke travel and discovery. The visual language was designed to reflect elegance, curiosity, and cultural richness, aligning with Silk Route Escapes’ focus on immersive and unconventional journeys.

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Luxury Through Storytelling

The identity balances global refinement with an authentic Indian soul, creating a distinctive positioning in the luxury travel space. The result is a cohesive brand system that communicates exclusivity, storytelling, and thoughtfully curated experiences across every touchpoint.

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